Sunday, April 4, 2010

And the box office champion this week is...


Warner Bros.' 3D action fantasy "Clash of the Titans" topped the domestic rankings on Friday -- its first full day of release -- with an estimated $26.4 million.

Co-produced and co-financed by Legendary Pictures, "Titans" totes $29 million in cumulative boxoffice including some Thursday night "pre-shows" in mostly 2D venues. Now playing in a combination of 2D and 3D locations with a total theater count of 3,777, "Titans" appears ready to march north of $60 million through Sunday.

That would seem to validate Warners' decision to convert the pic from 2D to 3D just two months prior to its scheduled release. It also would render moot most negative reviews of the pic, though reviewers' criticism of the quality of the 3D conversion may bear watching in future weeks for possible impact on 3D screen grosses.

Tyler Perry's "Why Did I Get Married Too?" from Lionsgate enjoyed a solid start to its Easter weekend with $12.3 million in second place on Friday.

DreamWorks' 3D animated feature "How to Train Your Dragon" took the bronze medal position with $11 million on the day and an eight-day cume of $74.1 million.

Disney's Miley Cyrus starrer "The Last Song," which bowed Wednesday, grossed $7.1 million in fourth place on Friday for a three-day cume of $16.5 million.

MGM comedy "Hot Tub Time Machine" -- hitting its sophomore session in release -- ranked fifth among the daily grossers with $2.9 million and a $21.7 million cume.

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